5 ways to steal traffic from a competitor
# 1 -Learn their keywords
Check your competitor in SEMrush, there you can see a list of keywords that are in TOP.
SEMRush will show you:
keywords;
keyword frequency;
landing page for each keyword.
This is valuable information if you want to take away some of the traffic from your competitors.
Select the most relevant keywords and create content for these keywords, taking into account reasonable competition.
Make sure that you create a better page than your competitor’s, focus on higher quality and provide more value to your readers. Begin to aggressively promote this page. It makes no sense to write excellent texts in the blog, if no one knows that you have them.
# 2 - Increase Domain Authority
Moz scans the Internet to collect site-related information and assigns its Domain Authority to each site. This indicator is based on a variety of factors that also have a definite value for Google when ranking content. Domain Authority indicators range from 0 to 100 and the higher, the more likely to be ranked in high positions.
You should strive to increase the Domain Authority indicator as much as possible, so take action to increase it. Just check your competitors to understand what's the difference when ranking you and competitors. To make it always convenient to recognize these indicators, you can download the free version of the plugin for Ghrome - Moz Toolbar from the official Moz website.
The best ways to increase credibility remained high-quality links, but taking into account the trust of the referring domains and their subjects.
# 3 - Your competitor’s high quality links
Backlinko’s Brian Deane report on how Google ranks content found that high-quality links from other sites are still extremely important to the search engine.
Use SEO tools such as Ahrefs to find sites that link to competitors' sites and try to get links from the same resources.
# 4 - Become a more reputable site
Creating / delivering high quality content / services / products is much cooler to attract attention to your site than all other tricks.
One of the ways to become the key authority of the industry is to create content that will show you as a leader in a certain segment. In addition, you need to build relationships with other key authorities in your industry. The high credibility of your site will help lure a significant part of the traffic from your competitor to you.
# 5 - Use paid promotion
Advertising on social media platforms such as Facebook, Linkedin, etc. Using paid ads is becoming increasingly important to reach the target audience and potential new customers.
On Facebook, you can target your ads based on a huge number of demographic characteristics, including age, location, and interests (about 85 targeting options). If your competitor is popular enough, it may be listed as an interest, so that you can target your advertisements to people who have subscribed to your competitors to reach people in your niche who have not heard about you.
The online world is a very competitive environment, so you must be competitive. Try some of these tactics and your traffic will increase.
Attraction of traffic to the site.
1. Search engines
2. Contextual advertising
3. Communities in social networks
4. Links in social networks
5. Newsletter to friends in social networks
6. Statuses in social networks
7. Paid advertising in social networks
8. Advertising in communities in social networks
9. Buying ads from users on Facebook, VKontakte, Twitter
10. Blogging in the blogosphere
11. Commenting in the blogosphere
12. Advertising on blogs
13. Forums
14. Link in the profile on the forum
15. Link in the signature on the forum
16. Communication on thematic forums with a recommendation to visit the site / blog
17. Free bulletin boards (Avito.ru and similar)
18. Paid and free directories
19. Free Mailing Services
20. Advertise in other ezines
21. Advertising on other sites
22. Communication on other sites with the installation of links to your
23. Exchange links with other sites
24. Block “recommend” on other sites
25. Buying guards
26. Order announcement / post / review
27. Guest Post
28. Banner advertising
29. Banner networks
30. Thematic portals
31. Purchase traffic
32. Affiliate Program
33. Script "tell a friend" on your site
34. Like buttons
35. Block of comments on the site with registration through social networks
36. Subscribe to updates on the site
37. QR code
38. Own competitions
39. Participation in contests organized by other
40. Viral advertising
41. Video Marketing
42. Video channel on YouTube (and other similar services)
43. Audio marketing
44. My free e-books
45. Advertising in electronic books on the exchange
46. Advertising on infoproducts aggregators
47. News
48. Offline events
49. Custom article in print, advertising in print
50. Advertising on TV, radio
51. Spam, Doorway, Cloaking, and the like
1. Search engines
2. Contextual advertising
3. Communities in social networks
4. Links in social networks
5. Newsletter to friends in social networks
6. Statuses in social networks
7. Paid advertising in social networks
8. Advertising in communities in social networks
9. Buying ads from users on Facebook, VKontakte, Twitter
10. Blogging in the blogosphere
11. Commenting in the blogosphere
12. Advertising on blogs
13. Forums
14. Link in the profile on the forum
15. Link in the signature on the forum
16. Communication on thematic forums with a recommendation to visit the site / blog
17. Free bulletin boards (Avito.ru and similar)
18. Paid and free directories
19. Free Mailing Services
20. Advertise in other ezines
21. Advertising on other sites
22. Communication on other sites with the installation of links to your
23. Exchange links with other sites
24. Block “recommend” on other sites
25. Buying guards
26. Order announcement / post / review
27. Guest Post
28. Banner advertising
29. Banner networks
30. Thematic portals
31. Purchase traffic
32. Affiliate Program
33. Script "tell a friend" on your site
34. Like buttons
35. Block of comments on the site with registration through social networks
36. Subscribe to updates on the site
37. QR code
38. Own competitions
39. Participation in contests organized by other
40. Viral advertising
41. Video Marketing
42. Video channel on YouTube (and other similar services)
43. Audio marketing
44. My free e-books
45. Advertising in electronic books on the exchange
46. Advertising on infoproducts aggregators
47. News
48. Offline events
49. Custom article in print, advertising in print
50. Advertising on TV, radio
51. Spam, Doorway, Cloaking, and the like
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